Cristiano Ronaldo Is Worth $450 million – Here’s How!
Cristiano Ronaldo is one of the richest athletes in the world, a Juventus player worth over $ 500 million.
Here is an overview of how Cristiano Ronaldo built his million-dollar empire.
Ronaldo signed with a great English football club Manchester United. At the age of 18, Ronaldo took the world of football by storm and became one of the most recognizable faces in all sports with 654 career goals. His work in the field was so valued that his feet were insured for $ 144 million. As of June 2018, the soccer star has made an estimated $ 108 million, $ 61 million in bonuses and wages, and salaries, and his endorsement deal has brought in a whopping $ 47 million.
Ronaldo may not be the highest-paid player in football, but what sets him apart from other players is how he uses his brand on social media. Ronaldo is a prolific social media user and has the largest social media following of any athlete he surpassed Messi and Neymar with tens of millions of followers on Facebook, Instagram, and Twitter. According to sponsor analysis firm Hookit Ronaldo has a total of around 323.4 million followers across these platforms, he has about 142.2 million more followers than Messi and about 129.2 million more followers than Neymar.
On Instagram, he has the largest number of followers in the world with 274 million followers. That’s why his sponsors pay dearly for just one sponsored post on its social media pages. Ronaldo has more than 2.3 million social media interactions per post and generates a $ 1.8 million brand like Nike for every post they sponsor.
Ronaldo makes nearly $ 400,000 on every sponsored Instagram post, and other brands want him to be the face of their business too. His endorsement range from watch companies to cable providers he even backs an Egyptian steel companies.
Ronaldo has something no other football rival has a lifetime deal with Nike worth an estimated $ 1 billion in a lifetime. This contract was signed in 2016 and has the potential to last for decades after he retires from football. Michael Jordan has a similar contract with Nike, which has paid him every year since he retired in 2003.
But where does Ronaldo spend his money?
He invests a lot of money in his own business. Ronaldo already had a luxury line with underwear, shoes, blankets, fragrance lines, mobile apps, creative agencies, restaurants, and even hotels. Ronaldo invested $ 40 million in the Pestana Group Hotel back in 2015.
Ronaldo’s lifestyle is bigger than life from expensive clothes to luxury apartments. He lives in a mansion in Spain worth $ 7.1 million and an apartment in Trump Tower in New York for $ 18.5 million. The soccer star also owns a number of expensive cars from Lamborghini to Ferrari, but most recently Ronaldo drives a custom Bugatti Chiron with his custom CR7 logo, which costs around $ 3 million. He even owns a private jet that costs around $ 17 million and also has the CR7 logo on it, although he recently paid a $ 21.7 million fine for tax fraud to avoid a prison sentence in Spain his legacy in football, and his money-making empire will continue after he retires.